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OVERVIEW OF MVR EXPO VILLAGE IN TONGHUA, CHINA

FIVE CONTRIBUTIONS

1. The concrete practice of developing ice and snow economy in cold regions

A world of ice and snow is the golden rule of Xi Jinping. "We should develop the ice and snow economy in cold regions and make Jilin do beautiful scenery." We should make full use of the unique resources and advantages of Northeast China to promote the development of ice and snow economy in cold regions. "The foundation of ice and snow sports in Northeast China is good. We should formulate policies and measures to promote the development of ice and snow economy in cold regions, and accelerate the development of ice and snow tourism, ice and snow sports, ice and snow culture and ice and snow equipment. This is a unique development resource in Northeast China. We must make full use of the spirit of the important instruction speech such as "the project is the specific practice of promoting ice and snow economy in cold regions in Jilin Province and Tonghua city.

First, speed up the cultivation of new driving forces for development and enhance economic resilience. At present, the task of supply structure adjustment, transformation and upgrading in Northeast China is arduous. Jilin Province should seize the breakthrough point, strive to make the ice and snow industry bigger and stronger, actively play the leading role of new consumption through "ice and snow tourism +", accelerate the cultivation of new supply, promote the solution of the contradiction between supply and demand at a higher level, and add new impetus to the economic and social development of Jilin Province.

The second is to connect with new consumption hot spots and implement the spirit of supply side reform. To adapt to the various consumption patterns derived from ice and snow resources is the starting point for our province to expand and strengthen the ice and snow industry. Combined with the advantages of ice and snow resources, development trend and domestic economic transformation requirements of Jilin Province, our province respects the law of consumption development, takes meeting the demand of ice and snow consumption as the main line, cultivates and constructs ice and snow industry, creates environment and guides residents to expand consumption. Focusing on the post Winter Olympic era, we should pay close attention to the development trend of the rapid development of China's ice and snow industry, accelerate the "snow for silver", expand the effective supply, lead the consumer demand, and strive to make Jilin lead the country into the middle and high-end of the ice and snow industry value chain.

Third, promote the transformation of development mode and accelerate the transformation of power. The comprehensive driving force of the ice and snow industry is strong, and the integration with the primary, secondary and tertiary industries can be effectively promoted through cross-border cooperation, with huge development space and potential. It is the specific practice of Jilin characteristic supply side reform in the field of consumption to insist on the combination of giving full play to the advantages and making up for the short board, making great efforts to transform the advantage potential of ice and snow into the development effect, remolding the industrial competitiveness and regional competitiveness of Jilin; adhering to the combination of current and long-term planning, docking new consumption highlights through the ice and snow industry, and cultivating supply.

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2. Social effects

After the operation of the project, more than 4000 people can be directly employed, which will stimulate the expansion of employment in related industries, accounting for about 4% of the total population in Liuhe County.

After all the projects have entered the market, it is estimated that the annual number of tourists and sports vacations will reach 3.6 million. Based on the per capita consumption of 500 yuan, the annual income of enterprises is about 1.8 billion yuan, which creates more than 50 million yuan of local taxes. According to the authoritative research data of China Tourism Research Institute, every 1 yuan increase in tourism industry income can drive related industries to increase income by 10.7 yuan. At that time, the project will increase the income of related industries in Southern Jilin by more than 19 billion yuan.

3. Developing the county through tourism and making people happy

After all the projects are put into operation, they will have a strong spillover effect, greatly stimulate the rapid development of the B & B industry, change the rural living environment, enhance the value of characteristic agricultural and sideline products, and play a strong supporting role in creating Liuhe rural tourism brand and improving people's well-being.

In the process of driving the rapid development of tourism and modern service industry, Liuhe has become famous all over the country, rising from Asia and going to the world.

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4. Innovate the new mode of cultural tourism development

With "five 5 + X" as the core, China Tonghua MVR Expo Village integration experimental area integrates four seasons operation formats, and actively explores a new mode of integrated development of culture, sports, tourism, research and education, agricultural tourism, and hot spring health care in Southern Jilin Province.

5. Promote the development of national tourism industry

In order to practice the green development concept of General Secretary Xi "green water and green mountains are golden mountains and silver mountains, ice and snow are also golden mountains and silver mountains", implement the implementation opinions of Jilin provincial Party committee and provincial government on expanding and strengthening the ice and snow industry, promote rural revitalization, drive the rapid development of tourism in the whole region, build beautiful villages, and promote the transformation and prosperity of farmers.

In the future, China Tonghua MVR Expo Village integration experimental area project will lead the new mode of cultural and tourism industry integration in Jilin Province, promote the transformation and upgrading of China's cultural and tourism industry, "drive 300 million people to participate in ice and snow sports", and achieve the grand goal of "helping to build a healthy China".

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